Corporate Branding Agency
DotCom is a premier, and award winning, corporate branding agency. We help corporations of all sizes, create, develop, and manifest, their brand into components that can be understood by the market. We help corporate structures identify who they are, and understand the beliefs of their target audience, into elements that prospective consumers can understand. Corporations of all sizes have realized by now, that having a brand isn’t optional. You need a brand in order to succeed. DotCom focuses on helping corporations of all sizes translate this need into actionable business results.
Our corporate branding consultants ask the hard questions, when trying to generate business results. We don’t focus on creating a pretty picture for the sake of it being pretty. We focus on generating you business results; the fact the picture ends up looking pretty is a by product. This is a fundamental shift in philosophy, in contrast to competitors. Our goal is to provide you with an optimal solution, that is guaranteed to help you generate results.
What can we do
We handle all elements and aspects of branding. Whether it be branding design, identity design, web design, SEO, or even social media. We are a one-stop shop, for all of your primary, and secondary, branding services, under one roof. The more services you do with us – the better your results. Why? Because we focus on conversions. By unifying all of the services under one roof, you get the collective experience and benefits of our approach and experience. At DotCom, we act as your “CMO” helping you understand the value, and need, of all the services, at the right time. Often, brands will approach us with a business problem. Our collective experience allows us to navigate them to the service they need, even if it’s not branding.
Brand Identity & Design
We create your brand, your brands identity. We create it’s logo, it’s brand guidelines, and the voice of the brand. Our team work with you at every step of our multi-step process, in order to help create your brand it’s relationship with consumers
Our corporate branding agency can help you when it comes to naming your brand. We have helped many brands begin the process of branding, by establishing their brands name, and how it relates to their target audience’s expectations.
Our corporate branding agency performs a complimentary branding audit of any company who wishes to work with us. If you believe your brand is missing something; we can help you by conducting a full 360 brand audit. Not only of how it currently exists, but also how your target audience feels about your brand.
Managing your brand is a complicated process. Most brands have many vested shareholders, all of whom have valuable input. Our job as your brand management agency, is to help align all of these interests, and create one succinct management strategy. This strategy handles of all of your brands external communications – with consumers, and the media.
Branding is important
Studies show that people of all ages, even young children, recognize the identity of well known brands, such as Apple, Dunkin Donuts, and others. Corporate branding, and the visual elements used by brands, are relevant because consumers focus their attention on them. Branding, for corporations, involves creating a cohesive image for your brand. It means realizing that your brand is a mosaic of opinions, elements, and components, all blended together.
nternal Branding and Packaging Design Corporate Branding Agency
The Amazon.com smiley face is one of the most recognized logos among American adults. Seeing a box with this logo immediately suggests a number of things about both the company and the person receiving it. We can deduce that people are happy when they get things from Amazon, that the box probably contains at least one book and from this can extrapolate that Amazon likes to make people happy. Your packaging design and internal branding should send a message to both customers and employees that is just as clear and straightforward. Using the visual branding for your business, Qumana can transform bland, boring packaging into another avenue of advertising for your business that will stick in people’s minds long after whatever was in the box has long since been used or put into service.
Multimedia Marketing – Corporate Branding Agency
Almost everyone’s visited at least one website and seen a cartoon or video describing what the company does or demonstrating the benefits of using this product or service versus that. It’s easy to spot an amateur effort that was created using free software or hacked together in someone’s garage using a cheap digital video camera. Qumana can design, script and produce a video or cartoon that helps convey the important aspects of your brand in a concise, professional manner. While applications like this may seem to be just another aspect of visual marketing, they are actually a tangential usage that creates another channel for communication between you and your target clientele. They incorporate the same basic branding concepts, but the end result is the difference between riding a bicycle and managing a unicycle. The same principles are in play, but the skills required to achieve the same outcome are vastly different.
Qumana can also design 3D animations that allow you to demonstrate what’s different about your product or service in a simple, clear animation. For example, you’ve designed and patented a specific part or process that will revolutionize the ice cream scoop and allow it to cut through ice cream that’s been frozen using dry ice. Ordinary ice cream scoops aren’t up to the challenge, but yours is! Using 3D animation, Qumana can help you show potential consumers why your ice cream scoop really is the last ice cream scoop they’ll ever buy. However, 3D animation isn’t just for demonstration purposes. We can translate your corporate logo and tagline into a sharp, smooth 3D rendering that draws attention and proclaims your company is on the cutting edge of visual technology.
You Need a Corporate Branding Agency
The endgame of all this is to create a memorable experience for the potential client. By creating a visual corporate impression that sticks and applying that concept to every facet of your public corporate identity, Qumana can help you send the message you want to convey to the people who need it most, your potential customers. One of the key points to remember is that great design can only take your company so far. There also has to be real substance behind that design in terms of website content, social media interaction and realistic promises.
If all this makes you want to throw your hands up and scrap the whole idea, relax! That’s why Qumana is here, to help you do all the things you don’t have the time, training, patience or inclination to do for yourself. Our job is to help you make your brand the best and most recognizable it can possibly be, so you can focus on running your business and reinforcing the impressions your marketing and advertising has given the public. Using a client-directed approach, we can build an integrated marketing and corporate appearance plan that places the needs of your company uppermost in every facet of design and execution.
REQUEST A CONSULTATION
Need help with your brand? Contact our branding firm, by filling out the firm below. We offer each and every client a complimentary consultation, and branding strategy session, with one of our representatives, in order to understand your goals, and how we can help.
What To Expect Next:
- 1 One of our branding specialists give you a call, or an email.
- 2 We’ll setup a complimentary branding strategy session, in order to understand your business goals, and current brand strategy. We’ll take all of this into account in our proposal.
- 3 Evaluate our proposal; come to our office, or speak to us over the phone. We’re open to answering any questions you may have.